-
Tour Profit Calculator
Find out how much money you could actually make from a tour after accounting for shows, travel, hotels, crew, food, merchandise, and other expenses.
Tour Basics
Your average guaranteed or expected income from each show.Fixed Tour Expenses
Expenses Per Show
Merchandise
$0Estimated Tour Profit$0 Total Revenue$0 Total Expenses0% Profit Margin$0 Profit Per Show0 Shows To Break Even$0 Minimum Revenue/ShowTour Breakdown
Show Revenue $0Merchandise Revenue $0Fixed Expenses $0Travel/Hotel/Food/Crew $0Merchandise Costs $0Net Tour Profit $0What This Means
-
A Tour Profit Calculator can help artists, bands, DJs, and independent performers estimate whether a tour or series of shows is financially worthwhile. Touring can generate significant revenue, but gross ticket sales don't tell you how much money you'll actually keep after travel, lodging, crew, promotion, venue fees, equipment, and other expenses.
When calculating potential tour profit, make sure you're considering all of your expenses, not just the obvious ones. Gas or airfare, hotels, food, rental vehicles, parking, tolls, merchandise costs, session musicians, backline equipment, insurance, marketing, and unexpected repairs can quickly add up.
One commonly overlooked factor is the difference between guaranteed income and projected income. A venue guarantee provides a more predictable amount, while door splits, ticket sales, merchandise, and other revenue may depend on how many people actually attend.
Merchandise can also significantly affect the economics of a tour. Calculate your expected profit per item rather than simply counting merchandise sales as revenue. For example, selling $2,000 worth of merchandise doesn't mean you made $2,000 if the products cost $900 to manufacture.
Try running several scenarios through the calculator. Compare a sold-out tour with a moderate-attendance scenario and a worst-case scenario. This can help you determine how much financial risk you're taking.
Tip: Add an emergency or contingency budget to your tour calculations. Unexpected expenses are almost inevitable when traveling, and having a reserve can prevent one problem from turning a potentially profitable tour into a loss.
Related Pages:
